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Cours gratuits > Forum > Forum anglais: Questions sur l'anglais || En bas

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Customers/aide
Message de jimmy7 posté le 02-11-2013 à 21:55:43 (S | E | F)
Hello,
Could you help me to check my homework?
Thank you for your help.

Understanding your customers is necessary in fashion market. As we know, every customer is different, for example: age is difference (adolescent, young adult, adult, middle age or elder customers.) Besides, for wealth customers can separate in different social levels as well (rich, poor etc.). In addition, for place some of customers live in metropolis, but the others live in rural area. These are reasons why important to classify the customers into different categories. With this knowledge, we will be able to provide better fashion products to our customers. This technique of classification is known as the STP (segmentation, targeting and positioning). To identify the customer needs and satisfy their desire is a key part in fashion business.
The role of market research: in the fashion business, after the product cost, the most important cost is the mark down (the discount, sales), because this type of sales reduce the benefit for the retailer.
That is for this reason a market research will help the retailer to sold the goods quickly and reduce the quantity of sales in mark down.

Thank you.

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Modifié par lucile83 le 02-11-2013 22:14


Réponse: Customers/aide de laure95, postée le 03-11-2013 à 10:14:16 (S | E)
Bonjour,
Voici ce que tu dois reprendre:
Understanding your customers is necessary in fashion market. As we know, every customer is different, for example: age is difference (utiliser l'adjectif)(adolescent, young adult, adult, middle age or elder customers.) Besides, for wealth customers can separate (utiliser la forme passive) in different social levels as well (rich, poor etc.). In addition, for place some of (the) customers live in metropolis, but the others live in rural area (à mettre au pluriel). These are (some) reasons why (it is)important to classify the customers into different categories. With this knowledge, we will be able to provide better fashion products to our customers. This technique of classification is known as the STP (segmentation, targeting and positioning). To identify (à mettre au gérondif) the customer needs and satisfy their desire is a key part in fashion business.
The role of market research: in the fashion business, after the product cost, the most important cost is the mark down (the discount, sales), because this type of sales reduce (conjugaison) the benefit for the retailer.
That is for this reason a market research will help the retailer to sold (ce n'est pas la forme infinitive) the goods quickly and reduce the quantity of sales in mark down.




Réponse: Customers/aide de thunderous, postée le 03-11-2013 à 15:46:32 (S | E)
Hello,

Understanding your customers is (absolutely) necessary in (the) fashion industry. As we know, every customer is different, for example: age (varies) (teenagers and young adults, adults and the elderly). Besides, in terms of wealth customers separate into different social levels - rich, poor etc. In addition, some customers live in cities but others live in rural areas. These are (some)reasons why (it is) important to classify customers into different categories.
With this knowledge, we will be able to provide better products for our customers. This technique of classification is known as STP (Segmentation, Targeting and Positioning). Identifying customers' needs and satisfying their desires is a key part of fashion (marketing).
(Market research also helps in another aspect of) the fashion business: after the manufacture and transport costs, the most important cost is the mark down (the discount, sales) because this reduces the profit of the retailer. It is for these reasons (that) market research will help the retailer (sell) goods quickly and reduce the necessity of (expensive) sales.

Source - je suis anglais :P


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Modifié par lucile83 le 03-11-2013 15:53




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